# GoHighLevel Website & Funnel Builder Explained

> **Source video:** https://www.youtube.com/watch?v=UNK4IerOcfw

This guide explains the difference between sales funnels and websites in GoHighLevel, and the wide range of things you can build in the Sites section without design or coding experience.

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## 1. Sales Funnels vs. Websites

It's worth understanding the difference between **sales funnels** and **websites**:

- **Sales funnels** are step-by-step conversion paths — for example, a landing page that leads to a checkout page and then a thank-you page — designed to direct visitors to a **single action**.
- **Websites** give you more options for **navigation** thanks to menus, multiple pages, and the freedom for visitors to **browse your business**.

The good news is you can create **both** very easily in GoHighLevel.

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## 2. No Design or Coding Experience Needed

You can choose and customize **templates** without any design or coding experience.

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## 3. What You Can Build in the Sites Section

The Sites section brings a ton of functionality together in one place:

- **Stores** — Sell products from the checkout section using the built-in e-commerce option. This can replace tools like **Shopify** for simple use cases.
- **Blogs** — Publish content.
- **WordPress hosting** — Host your WordPress site directly in GoHighLevel.
- **Webinars** — Host webinars.
- **Lead collection** — Collect leads using **forms**, **surveys**, and **quizzes**.

This brings the rest of the platform together into one place where your customers can find you.